#4 How RevOps can create alignment in your revenue org | Natalie Furness, Founder and CRO of RevOps Automated

A deep dive with Natalie Furness on everything you need to build a functional RevOps org for aligning marketing, sales, and success to strengthen the Go-To-Market motion. What you’ll learn in this episode: How to achieve alignment between sales, marketing, and customer success Why alignment is so hard to achieve How to build a RevOps org that has an impact across the company What traits are most useful as a RevOps generalist You can find more information about Natalie Furness here: https://www.linkedin.com/in/nataliefurness/  https://www.revopsautomated.com/ Marker: (00:00:00) Introduction (00:06:29) How to achieve alignment (00:11:48) The CRO owns everything end-to-end (00:14:31) Reporting to stakeholders and why it matters (00:23:44) Autonomous and remote working teams (00:29:53) What advice would you give yourself when starting your career again?