EPISODE · Jan 8, 2026 · 7 MIN
4 Integrity Markers To Stop Your Business From Looking Like a Scam (EP91)
from Small Business Marketing Sweet Spot · host Barb Davids
Wanna get a coffee with me? Depending on your location, we can meet in person or do a virtual. I'm gonna be all over the US this year so there's a good chance I'll show up in your area. The reason I'm offering is because sometimes it's helpful to meet who we will work with. I pride myself and my business on having integrity and being true. And I had an experience lately that was the opposite of that. I ignored the signs and gut feelings and gave the person a shot and I got burned. Thankfully not for a lot of cash but definitely for not trusting myself. So how can we show integrity and good values in our marketing as people are getting to know us? That's what we're going to cover today.Digital Street Cred👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/🧰 I love me a good digital marketing tool. This week’s recommended tool is Termageddon.Speaking of digital street cred… this tool is an easy to use app for generating things like a privacy policy, various disclaimers, terms and conditions and end user license agreements.Peek inside my toolbox for all my tools.🎧 This week’s recommended podcast episode is Micheal J. Fox on Literally! with Rob Lowe. I'm about halfway through but so cool hearing them talk back and forth. I forgot that Michael J. Fox wrote some books, quite a few and now I want them all.Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowCreated by Compass Digital Strategies, the Small Business Sweet Spot offers an eclectic mix of episodes, all meant to help you find the sweet spot in your business. Each week, you'll hear the what, why, and how's of getting more visibility on your website for the goal of more traffic and leads, along with bonus episodes, some experiential from other business owners sharing their own sweet spot.We talk about everything that influences creating an atmosphere around and inside you that you actually love because how you grow your business and how you move through your life are connected, and neither of them are linear.
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4 Integrity Markers To Stop Your Business From Looking Like a Scam (EP91)
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