4. Jake & Jonathan Do America

We sat down with Jake Knapp and Jonathan Courtney, the hosts of the Jake and Jonathan (f.k.a. Product Breakfast Club) podcast where they used to ramble about all things product design, Lord of the Rings, toilets, and other important things. Jake Knapp is a former Google designer, an investor, and a New York Times best-selling author of books "Sprint" and "Make Time". Jonathan is the CEO of the product design company AJ&Smart. Chapters 00:00 - Cold open with the theme song 00:29 - Welcome and guest introductions 01:06 - What is the Jake and Jonathan show 04:17 - How Jake and Jonathan met 08:01 - Berlin bootcamp and working together 09:51 - Recording first episodes on the floor 10:22 - Mario Kart while podcasting 10:41 - Naming Product Breakfast Club 13:06 - Why they started a podcast 15:02 - Scheduling nightmares 16:38 - The Unscheduled CEO 19:08 - Unstructured time and creativity 22:14 - Jake's blog post about leaving Google 24:44 - Sprint and Make Time books 28:57 - How Jake's writing routine works 33:25 - The power of moments in podcasting 38:22 - Elon Musk's text messages 42:10 - Listener growth and audience building 47:30 - Podcasting as content marketing 51:48 - Video vs. audio podcasting 56:12 - Editing and production approach 1:00:30 - When to stop a podcast 1:05:42 - Advice for new podcasters 1:12:00 - Golden handcuffs 1:17:40 - What's next for Jake and Jonathan 1:22:00 - Goodbye and the theme song reprise Show notes Software Descript -- a tool that can help you edit audio similar to editing text in a word processor. Adobe Audition -- a digital audio workstation (DAW) by Adobe. Riverside -- a tool for recording podcasts and videos in high quality. Books Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp and John Zeratsky Make Time: How to Focus on What Matters Every Day by Jake Knapp and John Zeratsky The Power of Moments: Why Certain Experiences Have Extraordinary Impact by Chip and Dan Heath Podcasts Giant Bombcast My Favorite Murder The All-In Podcast The Jeff Gerstmann Show The Adam Buxton Podcast Other Mentions Taking some old advice by Jake Knapp Elon Musk's text messages Full show notes with links: https://www.metacastpodcast.com/p/003-jake-and-jonathan-do-america Download the Metacast podcast app for free iOS: https://apps.apple.com/app/metacast/id6462012536 Android: https://play.google.com/store/apps/details?id=app.metacast.podcast.player Get in touch Contact us: [email protected] Ilya's LinkedIn Arnab's LinkedIn