4 key factors to do 'more good' instead of 'less bad' with renewable materials

INTRODUCTIONHave you already wondered how to shift from doing ‘less bad’ to doing ‘more good’? In this episode, you will discover what kind of FLIP you can operate for your packaging. FLIP for Footprint, Limits, Innovation, and Purpose. To exemplify these 4 key factors, we will use some extracts from the 3 last episodes applied to renewable materials for your packaging. But what I develop in this episode, is true for any material.  THE VOICES FROM THE 3 PREVIOUS EPISODESEpisode #20: How to grow your compostable packaging? Explore the wonder of mycelium! with Meghan Olson of Ecovative DesignEpisode #21: What if seaweed could solve the single-use plastic problem? with Sébastien Bregeaud of NotplaEpisode #22: How to envision a sustainable future for the paper packaging supply chain? with Lee-Ann Unger of Canopy RESOURCES MENTIONED AND RECOMMENDED IN THIS EPISODEThe Youtube video ‘’Collapse : the only realistic scenario?’’ from Arthur Keller: https://www.youtube.com/watch?v=qPb_0JZ6-RcThe open-access research ‘’The Sufficiency-Based Circular Economy - An Analysis of 150 Companies’’ by Nancy Bocken, Laura Niessen and Samuel Short: https://www.frontiersin.org/articles/10.3389/frsus.2022.899289/fullThe 2020 report called "Survival: A Plan To Save Forests and Climate. A Pulp Thriller": https://canopyplanet.org/resources/plan-for-saving-forests-climate/ THE 3 OTHER EPISODES WHERE COLIENNE DEVELOPPED SOME OTHER CONCEPTSEpisode #02: The ‘Redesign Reuse Recover’ strategy to catalyze your packaging impact with Colienne Regout of Look4LoopsEpisode #16: The evergreen advice about packaging end-of-life with 5 guests of the 2021 seriesEpisode #17: 3 key benefits of reusable packaging with 5 guests of the 2021 series ABOUT COLIENNE REGOUT FROM LOOK4LOOPSBusinesses lead the way! As a true believer, Colienne Regout makes you rethink your packaging so you can adapt to future markets and spot business opportunities. Colienne helps organizations to improve their economic, social, and ecological impacts in Europe and Canada by optimizing the use of their resources and designing out the concept of waste. She started with facilitating Corporate Social Responsibility and with implementing Sharing Economy initiatives. As the founder of Look4Loops, she is now using the Circular Economy to enhance processes from the beginning until the end of their life cycles. Besides operating changes in the field, education is a big part of what Colienne does: She is the host of this podcast, she created the ‘Develop Circular Packaging Solutions’ training, she sub-teaches at BCIT and she also facilitates workshops and serious games about climate change and the circular economy.  As a Circulab certified consultant, she benefits from shared knowledge and co-developed tools thanks to a community of over seventy worldwide colleagues.Recently, in May 2022, she also won the price of the Entreprise of the Year from la Chambre de Commerce Francophone de Vancouver.  PODCAST MUSICSpecial thanks to Joachim Regout who made the jingle. Have a look at his work here. I am happy to bring a sample of our strong bonds on these sound waves. Since I was a child, he made me discover a wide range of music of all kinds. I am also delighted he is a nature lover and shares the Look4Loops 'out of the box philosophy'. He is an inspiring source of creativity for me.