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EPISODE · Aug 18, 2021 · 29 MIN

4 Tools and Strategies to Succeed in Scaling Your Company

from CEO Coaching International Podcast · host Mark Moses and Steve Sanduski

Guest: Douglas DeBoer, a coach at CEO Coaching International. Douglas is a three-time CEO with extensive experience leading companies to strong growth and monetization outcomes. He has led companies and brands in the USA, China, and Asia-Pacific, including Domino's Pizza, General Mills, Dunkin' Donuts, Baskin-Robbins, Colgate-Palmolive, and Unilever. Overview: There's a point in every growing company's lifecycle where you've achieved product-market fit and it's time to scale your business and expand your executive team. At this moment, a growing business is staring at both maximum opportunity and maximum risk. Try to grow too fast without the right people in your C-suite, and you could "grow broke." Aim too low and you might be missing your moment to achieve something really BIG. On today's show, Douglas DeBoer walks us through his four-part framework for effectively navigating these critical moments and scaling your business.

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