#4 Ty Sutton: Secrets of Running a Successful PAC Organization with the President/CEO of Dayton Live

He’s a President, CEO, and an all around-fascinating human being – Ty Sutton is what’s known in the industry and by Prism’s casting directors as a ‘Triple Threat.’ Get a backstage look at what goes into leading Dayton Live, the primary host and presenter of the Performing Arts in the region, and running 5 incredible venues, including the historic 150 year old Victoria Theater, and the Benjamin & Marian Schuster Performing Arts Center. Ty shares his incredible story and career that have taken him across 5 different states, working for the Olympics, and eventually finding himself in Dayton, Ohio, at the helm of one of the most significant and efficiently run operations in the entire country. Take your seat for this intriguing lesson on PAC economics, the keys to Ty’s success, the breakdown of donor basses, and everything in between. (00:50) What is Dayton Live  (01:20) Ty’s journey into the industry, law school? Singer?  (04:00) University gig (07:00) Working for the olympics  (09:50) Booking an enormous resort  (18:30) The value of seeing great leadership in action  (22:00) Pacs outside of SF / using technology to stay organized  (26:00) Ty’s first gig running the show (31:00) Lessons and failings of a new venue operator   (35:00) PACs in Oil country, Midland Texas (39:00) How to 10x your goals  (46:50) Building Dayton Live  (48:46) The economics of Dayton Live and PACS in-general.   (54:00) Breakdown of donor base (58:20) The value of booking your own shows  (01:01:22) Technology as a key to running a great business  (01:09:30) The big question, what is the future of the Performing Arts Industry