$40,000 a Year for Leads That Aren't Yours: The Case for an Owned Senior Living Pipeline

 Senior living operators are spending $15,000 to $40,000 per year on directories they don't control, for leads they don't own. This episode makes the case for owned pipeline development — why it changes the economics of the entire operation, and how communities are making the transition without losing occupancy in the process. https://silvercore.io