+40.000 usuarios con SEO, SEM y afiliados con Juan Pablo Seijo

from Growth: el podcast de Product Hackers 🚀

En este episodio hablamos con Juan Pablo Seijo, Head of Growth de Clientify, un CRM español con varias herramientas de marketing, junto a Lucas Frances y Javier Nieto de Product Hackers Con Juan Pablo, analizamos el funnel de Clientify, desde la adquisición por canales como el SEO, marketing de influencers o afiliados, pasando por el LTV y la dificultad de prever el churn en este CRM. También hablamos del kit digital como canal de adquisición, del uso de WhatsApp for Business como canal de ventas y marketing y de los objetivos a futuro de Clientify. NOSOTROS 🔥 Programa Profesional de Growth Leadership - https://go.producthackers.com/programa-profesional-growth-leadership 🌍 Web - https://producthackers.com/es/podcast/juan-pablo-seijo-clientify 📩 Newsletter - https://p-h.es/newsletter-growth 📈 Casos de éxito de Growth - https://p-h.es/misiones-growth RRSS 📹 YouTube - https://www.youtube.com/c/GrowthProductHackers 💼 LinkedIn - https://www.linkedin.com/company/producthackers/ 🐦 Twitter - https://twitter.com/product_hackers 📱 Instagram - https://www.instagram.com/product_hackers/ (00:00) Intro y presentación. (02:35) ¿Qué es Clientify? (07:55) La trayectoria de Clientify. (12:13) Distribución de equipo. (13:58) Canales de adquisición. (15:30) Distribución de mercado. (17:43) El rol de Juan Pablo. (22:40) Activando a distintos tipos de usuarios. (27:31) Las 3 líneas de SEO. (29:40) Principales CTAs de Clientify. (37:52) La dificultad de prever el churn. (39:22) LTV de Clientify. (41:25) Los afiliados como palanca de crecimiento. (44:12) ¿Cómo ha afectado WhatsApp for Business? (45:51) ¿WhatsApp para marketing o para ventas? (48:43) Objetivos a futuro. (51:10) Cliente de kit digital vs. cliente normal. (53:12) Kit digital como canal de adquisición. (58:55) Canales de adquisición alternativos. (1:05:02) Cierre y despedida.

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+40.000 usuarios con SEO, SEM y afiliados con Juan Pablo Seijo

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This episode is 1 hour and 6 minutes long.

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This episode was published on December 6, 2023.

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