#40: How To Double Your Customers, Sales and Profits with A/B testing

In this week's episode of the 'Renegade Recruiter Unleashed' podcast I interview Justin Christianson about his journey from 'Rodeo Bull Riding to Entrepreneur. Justin is a 13 year digital marketing veteran with a strong emphasis on implementation and optimization. He is the #1 Amazon bestselling author of Conversion Fanatic: How To Double Your Customers, Sales and Profits with A/B testing. He is also the co-founder and President of Conversion Fanatics, a full service conversion rate optimization company working with and consulting to companies like Hertz, Paypal, Investors.com, BlueJeans.com, JD Byrider, Necessary Clothing, StickerMule and MORE! Here's What Your Get… Justin talks about the steps made towards the creation of Conversion Fanatics and the understanding of split testing. From Rodeo bull riding to entrepreneur extraordinaire! Justin talks about his roots and progression. I ask Justin about personal development and his influences. The common mistakes made by business owners and the power of trusting your gut instinct. Justin talks about the impact of failure and trying to screw things up everyday. Lets go out and try to break stuff! Endorsed mail…What is it? What effect does it have? and how does it work? All questions answered and explained. Justin's top book recommendations for todays business owners. And Much More… For show notes, podcast updates and addition resources go to – http://therenegaderecruiter.com/