400: Expert Interview: Do's and Don'ts of Using Social Media in Your Career Plan, with Marty McDonald

Marty McDonald knows about social media career strategy from the perspective of an internet marketer and a headhunter who uses social media in his searches. Online job hunting is marketing yourself, and your profile and footprint are vital elements. He is a co-founder and CEO of Bad Rhino Inc., a full service social media and digital marketing agency based in West Chester, Pennsylvania. He has used social media and internet marketing strategies to build online marketing businesses for more than 13 years.