EPISODE · Aug 6, 2024 · 58 MIN
400 - Membership Geeks at 400 Episodes: Key Podcasting Lessons and Reflections
from Membership Geeks Podcast with Mike Morrison
In this milestone 400th episode of Membership Geeks, I reflect on the valuable lessons learned over nearly a decade of podcasting. From the early days of educating a fresh market about memberships to the overcomplicated strategy that led to putting the show on hiatus, I delve into the ups and downs of hosting a long-running podcast for over 9 years. I share insights on staying true to your podcast's core purpose, repurposing content effectively, and the ongoing evolution that keeps the show fresh and engaging.In this episode:How has the Membership Geeks podcast evolved since its inception in 2015?What are the challenges and benefits of repurposing podcast content?Why is it important to stay committed to the core purpose of your podcast?How can podcasters avoid burnout and maintain sustainable podcasting practices?Thank You For ListeningWe really appreciate you choosing to listen to us and for supporting the podcast. We would be eternally grateful if you would consider taking a minute or two to leave an honest review and rating for the show. They're extremely helpful when it comes to reaching our audience and we read each and every one personally!Finally, don't forget to subscribe to the podcast to make sure that you never miss an episode.
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What this episode covers
In many ways your membership launch is some of the easiest marketing youâll ever do. Bringing something fresh to market almost automatically attracts curiosity and attention, and the timely nature of your launch coupled with the urgency from deadlines given to typical launch offers and promotions helps to generate a lot of buzz. However what happens once your launch is over and the hype dies down. How do you make sure you continue to attract new members? In this episode of The Membership Guys Podcast, I discuss 7 of the best ways to ensure those sales keep coming once your membership launch is over and done with. In this episode: How your first wave of members is crucial to your ongoing marketing strategy Why you shouldnât give up on those non-buyers too easily What is âevent marketingâ and how can you use it to drive new members? What type of marketing is essential for longer term membership success?
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400 - Membership Geeks at 400 Episodes: Key Podcasting Lessons and Reflections
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