#407: How to Design Transformative Customer Experiences Using Business Storytelling

Aransas Sava, coach and experience designer at Stone Mantel, and the co-host of the Experience Strategy Podcast shares how to design transformative experiences through the business, brand and leadership stories where your audiences become active participants. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.   Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park