408: From Immigrant to Thriving CEO and Business Coach with Elena Ledoux

Elena Ledoux is the definition of a multi-passionate, successful, and values driven entrepreneur. She is the Chief Operating Officer (COO) and a shareholder of Boss Security Screens, a leading security screens company in Nevada, Arizona, and New Mexico. She's also a co-founder and CEO of Superb Maids, the #1 professional house cleaning company in Las Vegas, according to the Las Vegas Review-Journal, servicing over 5,000 clients. Elena is also a certified business coach with the Conquer program which helps hundreds of service businesses throughout the US and Canada to systemize and scale. Elena Ledoux has won numerous awards, including being named the 2019 SBA's Small Business Person of the Year for the State of Nevada, 2019 Entrepreneur of the Year by the National Association of Women Business Owners, Southern Nevada Chapter, and a finalist for 2020 US Chamber of Commerce's Dream Big Awards – Minority-Owned Business. For her philanthropic work, Elena has won several awards: HealthySunrise Foundation's Distinguished Humanitarian of the Year Award and NiceJob's Community Impact Award. Most recently, Elena became one of the Women Who Inspire Nevada 2021 award recipients. Before becoming an entrepreneur, Elena Ledoux enjoyed working as a defense attorney for a busy private firm in Honolulu. And prior to that, she clerked for two civil division judges in Woodbury, NJ. A first-generation immigrant from Uzbekistan, Elena holds a master's degree in International Economic Relations from Tashkent State Institute where she studied Chinese and Arabic and a juris doctorate from Widener University in Wilmington, DE. Elena is active in assisting fellow immigrants to overcome assimilation challenges, and she is the author of the book, 98 Tips for Achieving the American Dream. In my interview with Elena Ledoux, we discuss: Why Elena is driven to create opportunities for fellow immigrants and how her friendship with a fellow immigrant was the catalyst for her first multi-million dollar company The unique benefits Elena offers employees, including the ability to fire difficult clients and support with buying their first homes How Elena spends an average of 1 hour per week as CEO of Superb Maids (Hint: She uses the Entrepreneurial Organizing System (EOS) and creates a lot of videos for her teams.) How Elena does (and does not) work with business partners, including her husband, so that each leader has autonomy and can stay in their lane Why Elena's favorite question to ask herself is "Am I a cow?" or "Am I a buffalo?" Resources Mentioned in This Episode: Learn more about Elena's companies including Superb Maids, Boss Security Screens, and MommyGo. Follow Elena on Facebook and read her writing on Quora. Get Step into Your Moxie® certified and support your clients (or employees) to amplify their voices, visibility, and influence (while you do the same). Apply here. Please leave a review and subscribe to Moxielicious® via Apple Podcasts, Stitcher, Google Play, or Spotify so you never miss an episode!