41: How to create a marketing persona

One way to do better marketing is to be crystal clear about the target audience. Marketing personas are helpful for operationalizing that. But that leads us to the question: How do you create a marketing persona? Jenn Mancusi explains on this episode of “Marketing, Demystified.” "Marketing, Demystified" is brought to you by Growgetter, your growth marketing partner. Learn more here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://growgetter.io