410: Digital Marketing in the Home Services Industry: How Lokal Media House Uses SEO, Ads, Data, and Transparency to Help You Get Qualified Leads & Book More Calls | The D2D Podcast

In this episode of The D2D Podcast, JP Arlie sits down with Danny Braught, CEO of Lokal Media House (LMH), a fast-growing digital marketing agency specializing in the home service industry. LMH offers a full suite of services, including custom website design, search engine optimization (SEO) to improve online visibility, and pay-per-click (PPC) advertising to generate qualified leads. They also manage Local Service Ads (LSAs), which appear at the top of search engine results, making it easier for home service contractors like plumbers, HVAC specialists, roofers, and landscapers to reach their target audience.A standout feature of LMH's approach is transparency—they monitor every client call and provide detailed feedback to help businesses improve their conversion rates. Danny shares his journey, including his early experience in door-to-door sales This background fuels his passion for helping businesses, from plumbing and heating to electrical and solar, maximize their marketing efforts.Danny also emphasizes the importance of brand marketing in addition to digital strategies. The episode is packed with insights for any home service provider looking to scale through effective digital strategies and the power of consistent follow-up.You’ll find answers to questions such as:How can digital marketing help home service businesses scale effectively?What makes SEO and PPC strategies effective for home services companies?Why is it important for businesses to maintain ownership of their websites, and how can this be ensured?What services do digital marketing and advertising agencies provide?How long does it take to see Return on Investment from digital marketing?How do you measure the value of hiring a digital marketing agency?What key metrics should you monitor when working with a digital marketing agency?Get in touch with Danny Braught (CEO - LMH Agency (Lokal Media House))[email protected]://lmh.agencyhttps://www.instagram.com/lmh.agency/https://www.facebook.com/lokalmediahouse/ Thank you for listening! Don't miss out on future episodes! Subscribe to The D2D Podcast on Apple Podcasts and Spotify.Follow us on Facebook and Instagram. You may also watch this podcast on YouTube!You may also follow Sam Taggart on Facebook, Instagram, and TikTok for more nuggets on D2D and Sales Tips.