EPISODE · Apr 12, 2010

413 Privacy

from Age of Persuasion – CBC Podcasts · host Terry O'Reilly CBC

Advertising is only meaningful if it’s pitching something you’re interested in. But advertisers can’t know what you’re interested in without learning something about you. That means information gathering- and that touches on the sticky issue of privacy. This week Terry explains why your personal information is so important to marketers, and how the new generation […]

Episode metadata supplied by the publisher feed · Published Apr 12, 2010

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