415: The Fractional CMO

Episode 415 of the The Selling Show podcast, hosted by David Newman, titled "415: The Fractional CMO" was published on April 18, 2024 and runs 32 minutes.

April 18, 2024 ·32m · The Selling Show

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Episode Description

John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine. He is also the founder of the Duct Tape Marketing Consultant Network, which trains and licenses independent consultants and agencies to use the Duct Tape Methodology.

John talks about what it means to be fractional, the benefits of having a fractional CMO in your business, managing multiple clients, and much more!

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