417 Opportunism - Age of Persuasion – CBC Podcasts

What this episode covers

Terry O’Reilly is fond of noting, “there’s an opportunity hiding in everything.” This week he explores the way advertisers seize opportunities. He’ll explain why Nike chose to launch its latest Tiger Woods ad just as the golfer was drawing worldwide headlines during his return to the Masters; how a car brand turned a viral video […]

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How long is this episode of Age of Persuasion – CBC Podcasts?

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When was this Age of Persuasion – CBC Podcasts episode published?

This episode was published on May 31, 2010.

What is this episode about?

Terry O’Reilly is fond of noting, “there’s an opportunity hiding in everything.” This week he explores the way advertisers seize opportunities. He’ll explain why Nike chose to launch its latest Tiger Woods ad just as the golfer was drawing worldwide...

Can I download this Age of Persuasion – CBC Podcasts episode?

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