42. Approachable SEO for Local Real Estate

Imagine your ideal customer is ready to buy their next home. They're not 100% sure where they want to live or are familiar with the area. So, they head online, like so many of us do, and start researching. They want to learn about the neighborhoods, greater community, and lifestyle in addition to finding the perfect home. Next, imagine a home seller goes online to find a reputable agent who specializes in their area to sell their home. Now, ask yourself honestly - what's the likelihood that they would find you and all that you offer - online? So in today's episode, we're going to cover exactly how to get your ideal customer to find you online by leveraging local SEO for real estate.  We'll be covering: Why you should focus on SEO for your real estate website How to select a niche Getting started with keyword research Creating content for your SEO strategy How to promote your content Continuously focusing on your website's SEO for long-term results  Be sure to tune in for an approachable take on SEO for real estate!  Related Episodes: Ep 34: Pinterest for Real Estate Marketing Ep 14: Effective Real Estate Lead Capture Ep 35: Free Photos for Your Marketing Ep 5: How to Create a Marketing Plan Connect with me, Heather E. Colby: Instagram - @IdeasforRealEstate Facebook - @IdeasForRealEstate Online - http://ideasforrealestate.com