42. Inside Forward 2.0: Cole Torode’s Bold New Coffee Model in Panama

Dave sits down with Cole Torode to unpack the exciting relaunch of Forward Coffee—now based exclusively in Panama. Cole shares the story behind Forward 2.0, a bold new business model built around quality, freshness, and strong producer relationships.We dive deep into:🔹 The decision to focus solely on Panama as a sourcing origin🔹 Why freshly milled coffee is a game-changer for flavor and consistency🔹 How shortening cash flow cycles supports producers and sustainability🔹 The hidden costs buyers often miss—and how Forward is helping reduce them🔹 Cole’s approach to logistics and transparency to save buyers time and money🔹 The challenges and costs of sampling, and why better quality control mattersThis episode is packed with insights into the coffee supply chain, from origin to cup—plus, Cole shares the community’s overwhelmingly positive response to the new model.Whether you're a green buyer, a roaster, or just passionate about specialty coffee, you’ll walk away with a deeper understanding of what it really takes to build a better, more sustainable sourcing model.Tune in and get a first look at the future of Forward Coffee.📍 Watch now & subscribe! .#BuyTheDrip #ForwardCoffee #ColeTorode #SpecialtyCoffee #CoffeeSourcing #PanamaCoffee #CoffeeIndustry #GreenCoffee #CoffeeInnovation #CoffeeBusiness