#42 Lessons From a Merger

We're being acquired, and we're spilling all the tea about what the process was like from start to finish! Nora will go over how she knew it was time to sell the company, how it felt going through the acquisition process, and what she learned along the way. Show Notes: (1:02) Big news at Growth Machine! We will share our experience and takeaways for you out there who may be going through or are considering an acquisition. (2:11) Nora talks us through the process of being acquired and how long it took. (4:57) How did we come to this decision to join another company? (12:05) Nora shares her experience in working with an M&A broker. (18:43) Our non-negotiables in what we wanted out of a partnership. (24:13) Change can be uncomfortable, but that doesn't mean it has to be painful. (29:50) Nora gives her advice for leaders who are unsure of how to pivot their business. (35:04) How to 'remove your blinders' when it comes to redefining what your definition of company success looks like. (42:51) One unspoken job of being a leader: Setting the vibe. (49:22) It's okay to gain perspective from others and not trek through a big business decision all alone. (52:57) As the saying goes, there's a lid for every pot. (54:56) We close out the episode by sharing what we're most looking forward to as the merger comes to completion. (57:56) We hope anyone going through something similar will find value in this episode. Thanks for listening! Links: (1:35) Acquisition announcement Connect with Nora and Heather: https://www.linkedin.com/in/noraschlesinger/ https://www.linkedin.com/in/heather-leith/ Growth Machine: https://growthmachine.com/ https://twitter.com/growthmachine__ https://www.linkedin.com/company/yourgrowthmachine/ Join our newsletter! MBE Group:  https://mbe.group/ https://www.facebook.com/mbegroupllc/ https://www.linkedin.com/company/mbegroupllc/ https://www.instagram.com/mbegroupllc/