422: Zoe Hiljemark - Public Relations and SEO for Photogr...

What this episode covers

In this episode of F-Stop Collaborate and Listen, host Matt Payne interviews Zoe Hiljemark, a PR and marketing strategist specializing in helping photographers. They discuss the importance of PR, SEO, and blogging in building a photographer's brand and attracting clients. Zoe emphasizes the changing landscape due to algorithm updates and AI-generated content, and she outlines common PR mistakes photographers make, such as being too broad in their media approaches. She also shares insights on how SEO is crucial for online visibility and talks about how PR can complement blogging to enhance a photography business. Zoe provides actionable steps for photographers to boost their marketing efforts and improve their online presence. Resources/Links: Support the Podcast on Patreon Learn more about Zoe's PR Services Arthelper SERanking Matt's Print Course

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Frequently Asked Questions

How long is this episode of F-Stop Collaborate and Listen?

This episode is 1 hour and 15 minutes long.

When was this F-Stop Collaborate and Listen episode published?

This episode was published on May 19, 2025.

What is this episode about?

In this episode of F-Stop Collaborate and Listen, host Matt Payne interviews Zoe Hiljemark, a PR and marketing strategist specializing in helping photographers. They discuss the importance of PR, SEO, and blogging in building a photographer's brand...

Can I download this F-Stop Collaborate and Listen episode?

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