428 - Keep It Simple

In this episode of Writing at the Red House, Kathi Lipp sits down with TikTok creator Lauren to unpack the power of authentic content creation. With a quarter-million followers and a full-time job, Lauren demonstrates how simplicity and consistency can lead to meaningful audience connection.     Listeners will discover:  - How Lauren accidentally grew her following through simple garden and cooking videos  - The importance of consistent posting times and basic hashtag strategy  - Why authenticity trumps perfection in content creation  - Tips for balancing content creation with family life  - The value of keeping social media fun and pressure-free     Links & Resources Mentioned:  Lauren's TikTok: https://www.tiktok.com/@totesma_gotes