43: Faith in Action: Pristine Beers’ Blueprint for Lasting Business Growth

“I am an eternity thinker. I wanna make an eternity impact, not just an impact today.” - Pristine Beers Sign up for a FREE call with Jeannie. Click the link here: https://debbiesardone.com/coachjeannie. Ready to turn your grime story into a success story? Get a free strategy session with CBF Coach Jeannie Henderson and learn about how Cleaning Business Fundamentals will give you the proven strategies you need to grow a thriving, profitable cleaning business. Episode Summary: In this inspiring episode of True Grime Stories, I sit down with Pristine Beers, CEO of White Lilac Cleaning, to discuss her journey from hands-on cleaner to leading a thriving, multi-location cleaning business. Starting in Wasilla, Alaska in 2018, Pristine grew her business to three locations, including Anchorage, AK, and Mesa, AZ, while staying true to her faith-driven mission. She shares candid stories about the struggles of letting go of field work, the mindset shifts needed to trust and empower a team, and how her commitment to biblical principles guides her leadership. Pristine’s focus on making an “eternity impact” over just day-to-day gains offers powerful lessons for entrepreneurs looking to align their business growth with purpose and values. Key Topics: Pristine’s transition from cleaner to CEO and the challenges of leaving the field.The strategic decision to expand into multiple locations, including cross-state operations.Overcoming fears around hiring and trusting others with client relationships.Building a mission-driven business rooted in faith and biblical principles.Balancing growth goals with flexibility when life changes happen.Leading with compassion, grace, and a long-term vision for impact.Encouraging employees to set and achieve personal goals, such as buying homes or paying off debt.The importance of investing in business training, mentorship, and proven systems.Viewing business as a platform for both financial freedom and generational change. Guest’s Information:  Learn more about White Lilac Cleaning at: https://whitelilaccleaning.com/Learn more about Little White Flamingo at: https://www.littlewhiteflamingos.com/Learn more about Living Water Family Home at: https://livingwaterfamilyhome.com/CBF (Cleaning Business Fundamentals) – A business coaching program that helped understand what was missing and how to build systems that actually work. Subscribe to True Grime Stories and be sure to click the links below to learn more and connect with us on social media for more tips and insights Connect with Jeannie: Website: jeanniehenderson.comFacebook: https://www.facebook.com/JeannieHendersonConsulting/Instagram: https://www.instagram.com/jeanniehendersonLinkedin: https://www.linkedin.com/in/jeanniehenderson