43. Return on Giving. How to make the best of altruism

A lot of people have a desire to do good, but they don’t even know how to start. So many non profits out there. Where do I start? Who can I trust? How can I keep it simple and still make the most impact out of it?I interviewed my friend Andy Choi, to learn more about the non-profit industry. What’s working and what’s not working well? How can we bridge the gap between nonprofits and individuals seeking to make a difference in the world?.Andy  is the Founder and CEO of Do Good Points, a digital platform that’s working to do just that. Bridging the gap between non profits, and individuals that want to be as efficient as possible at doing good.An entrepreneur at heart, Andy started his first business at 14 painting address numbers on sidewalk curbs for homeowners across the Bay Area. Within the first two years, the business was operating in three cities, with 21 employees. Since then, he’s led multiple ventures including two separate retail food & beverage businesses, an international eco-manufacturing company, multiple e-commerce lines, and an international business development consultancy.Before starting Do Good Points, he worked at a global market research company, partnering with top blue-chip brands in travel, retail, and digital marketing industries on customer loyalty, affiliate marketing, market research, programmatic marketing, and monetization.Andy is an optimizer. He wants to improve the way non-profits go about their business, to maximize their impact, and solve big problems that affect our world like hunger, homelessness and education.He has a passionate and clear message, and he got ME thinking. What am I doing today? Am I doing any good? How can I get started? How can I make giving an aspect of my daily life?Listen to this episode, and you’ll learn it’s easier than you think. You can thank me afterwards.Enjoy!