434 - Reel Advice for Leads and Growth From IG Pro Katelyn Rhoades (@socialmarketingqueen)

This week's guest is Katelyn Rhoades, known to her 135,000 Instagram followers as the "social marketing queen." We ask her majesty a ton of questions that get us down to the brass tacks of creating and promoting Instagram Reels. She shares everything from her #1 priority when creating content, to whether doubling down on what's working is really the best strategy, to her 4 best tips for turning followers into leads. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources ·      Website: enfluencestudio.com (spelled with an E) ·      Instagram: @socialmarketingqueen   0:00     Introduction 1:09     Katelyn's backstory 2:42     You have to provide edutainment 4:22     Think about your target audience 5:53     Double down on content that is working 7:11     Time spent making Reels 7:46     Source of content ideas 8:26     Recommended IG channels to follow 9:43     3 reasons to post IG Reels 10:29   How often to post 11:53   The need to pick a target audience 14:23   Treating Reels like a vlog 16:11   Balancing authenticity and production quality 21:10   4 ways to turn an audience into leads 23:31   How to check your hashtags 23:53   Katelyn's mantra to live by 25:39     Action Item