#437 Jonathan Goodman - Seasons of Unhinged Intensity episode artwork

EPISODE · Jan 27, 2026 · 56 MIN

#437 Jonathan Goodman - Seasons of Unhinged Intensity

from Lift Free And Diet Hard with Andrew Coates · host Andrew Coates

Jonathan Goodman is one of the most influential thought leaders and entrepreneurs in the fitness industry. After years of building businesses and platforms, Jonathan has now made writing books his primary focus.In this episode, Jonathan joins Andrew Coates to unpack the ideas behind his new book, Unhinged Habits, and to challenge some of the most sacred advice in personal development — especially the overemphasis on consistency and incremental progress.Instead, Jonathan makes the case for seasons of unhinged intensity, intentional rest, and creating contrast in your life — while also explaining where consistency still matters and why most people misunderstand how high performers actually operate.THIS EPISODE COVERS:What is wrong with the classic advice of consistency and incremental improvementThe value of thinking in seasons of intensity and seasons of restHow to make seasons of unhinged intensity actually workWhy contrast matters for growth, creativity, and motivationWhy you cannot meaningfully transform more than one major area at a timeHow to put other priorities into maintenance while focusing on transformationThe value of shortening the delay of gratificationWhere consistency truly mattersThe disconnect between what many authors preach and how they actually liveAnd much moreJonathan’s book Unhinged Habits is available now, everywhere you can buy books.Instagram: @itscoachgoodmanCHAPTERS01:41 The Concept of Seasonality and Consistency12:32 The Importance of Iteration and Quick Learning16:34 The Role of Contrast and Novelty in Life23:37 Balancing Intensity and Consistency29:53 The Myth of 1 Percent Better Every Day30:41 Building a New System for Growth31:27 The Concept of New Baselines31:55 A Thought Experiment on Wealth Inequality33:22 Seasonality-Focused Intensity34:07 RP Strength and the RP Hypertrophy App35:30 Consistency vs Intensity37:11 Writing, Creativity, and Intense Sprints46:23 The Tiny Backpack Rule47:11 Rebuilding the Calendar48:00 Fitness-First Thinking52:43 The Ideal Calendar55:34 Conclusion and Call to ActionSUPPORT THE SHOWIf this episode challenged how you think about growth, productivity, or self-improvement, you can support the show by:Subscribing and checking out more episodesSharing it on social media (tag me — I will respond)Sending it to someone stuck trying to “do everything at once”FOLLOW ANDREW COATESInstagram: @andrewcoatesfitnesshttps://www.andrewcoatesfitness.comPARTNERS AND RESOURCESRP Strength App (use code COATESRP)https://www.rpstrength.com/coatesJust Bite Me Meals (use code ANDREWCOATESFITNESS for 10 percent off)https://justbitememeals.com/MacrosFirst – FREE Premium TrialDownload MacrosFirstDuring setup, answer: How did you hear about us?Type: ANDREWKNKG Bags (15 percent off)https://www.knkg.com/Andrew59676Versa Gripps (discount link)https://www.versagripps.com/andrewcoatesTRAINHEROIC – FREE 90 Day Trial (2 steps)Go to: https://www.trainheroic.com/liftfreeReply to the email you receive (or email [email protected]) and let them know Andrew sent you

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#437 Jonathan Goodman - Seasons of Unhinged Intensity

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