44: 7 reasons creators should be using email marketing to grow their audience

I love email marketing. In fact, if you’ve subscribed to Brand Your Passion, you’ll know! As email marketing’s biggest fan, I’m here to talk about why and how you can use it in your own business. You probably already know of email marketing from the brands you follow. You know the ones - it’s the information, sales, discounts and new releases that you just can’t resist. Well, that power isn’t just for big brands. Today, I want to show you how you as an individual creative can make email marketing your best friend, and give you 7 reasons why you’re definitely going to want to! Start building your email list with ConvertKit's free plan here!**Disclosure: This is an affiliate link, meaning, at no additional cost to you, we will earn a commission if you click through and make a purchase.Read the accompanying blog post at https://www.makerandmoxie.nz/blogTimestamps: Introduction: 00:00What is email marketing: 01:28Your email subscribers: 03:01Being in control of your email list: 04:44Cultivating stronger relationships with your audience: 06:50Rewarding your most loyal audience members: 08:18Personalising your communications: 09:57Email marketing’s ROI: 12:04Email marketing’s effectiveness over Facebook and Twitter combined: 13:32Wrap-up: 14:16Ready to start building your brand today? Download my Ultimate Branding Checklist here: https://shop.makerandmoxie.com/ultimate-branding-checklist Tag me on Instagram and let me know you're listening: https://www.instagram.com/makerandmoxieWant to support the show & help us make the world a more creative place one brand at a time? You can pop something in our tip jar here: https://makerandmoxie.ck.page/products/supportAny amount is appreciated, as is sharing our episodes or recommending the show to your creative friends!