#44: When Your Income Outgrows Your Identity: Carla Santamaría’s First-Gen Story

from Wealth Para Todos: Financial Security through Self-Care · host Rita Soledad Fernandez Paulino

Join the Wealth Para Todos Academy Waitlist: https://mail.wealthparatodos.com/wpta-waitlist-2025   Join Carla's Upcoming Webinar: https://calendly.com/thefirstgencoach/get-a-raise  In this episode of the Wealth Para Todos podcast, host Rita-Soledad Fernandez Paulino interviews Carla Santamaria, a first-generation coach who shares her journey of overcoming wealth guilt and achieving financial empowerment. Carla Santamaria is a community psychologist, LinkedIn educator, and career strategist who more than doubled her salary in 10 months by leveraging her transferable skills and pivoting industries from higher ed to healthcare to tech. As a Miami-raised, Honduran born immigrant and first-gen professional, Carla is on a mission to help her community build careers that support the lives they truly want to live.  In addition to her full-time tech job, Carla is the host of The First Gen Coach: A Career Development Podcast for Latinas and First Gen Professionals.Carla has been featured in notable outlets including Univision Noticias, PopSugar Juntos, and Latinas in Tech.  In this interview, Solead and Carla discuss Carla's initial hesitation and guilt after winning a free membership to the Wealth Para Todos Academy, her journey to overcoming financial anxiety, and how she learned to manage her business finances. The conversation delves into the importance of self-care, understanding systemic inequities, and cultivating a mindset that embraces financial security. Carla also speaks about the transformative impact of coaching on her life and promotes her upcoming webinar on negotiating raises. This episode provides valuable insights for anyone looking to improve their financial literacy while maintaining their overall wellness. 00:00 Introduction to Wealth Para Todos 00:21 Meet Our First Guest: Carla Santa Maria 00:54 Carla's Journey to Wealth Para Todos Academy 02:36 Overcoming Wealth Guilt 03:54 Financial Milestones and Realizations 04:59 The Importance of Self-Care in Financial Planning 06:16 Navigating Systemic Inequities 14:37 The Role of Coaching in Personal Growth 16:48 D.I.V.E.R.S.E. Self-Care Practices 20:32 Knowing Your Numbers: A Financial Shift 26:26 Who Should Join Wealth Para Todos Academy? 28:30 Carla's Upcoming Webinar 29:36 Conclusion and Final Thoughts  

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This episode was published on December 7, 2025.

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