440: Level Up Your Fulfillment Capabilities, with OneRail

Bill Catania of OneRail talks about their recent Series C funding; collaboration with IBM Sterling®; & the challenges for retailers and wholesalers in 2025. IN THIS EPISODE WE DISCUSS:   [06.46] An introduction to Bill, and how OneRail are empowering customers to design and execute their own brand of delivery solutions.  "I love what we do – we're solving a shopper marketing problem with supply chain and logistics... We're helping our customers fulfil excellence at scale." [09.57] OneRail's successful Series B funding round in 2022, and the exciting changes they implemented with this initial investment to position themselves for growth. [12.37] How OneRail are building on that growth with $42 million of Series C funding and an overview of the OneRail vision that this further investment will help propel them towards. "Venture capital for logistics and supply chain tech start ups has reduced by 90%. We just raised a Series C – a very difficult round under good circumstances – at a time when 90% of funding is gone. And there's only one way to recognize that – the team." [18.32] OneRail's new partnership with IBM Sterling® Order and Fulfillment Suite, and how it aligns with Bill's vision for creating frictionless experiences. "We're trying to remove friction. When we look at the pandemic, there were a lot of point solutions, solving little pieces of the problem. And now we're seeing a lot of deprecation in some of those platforms, because they're not solving enough of the bigger problems." [21.17] The customer benefits of the OneRail and IBM Sterling® collaboration. "The only way to build trust is repeatable success, and then you build a behavior, and then you build loyalty." [26.20] Why OneRail built its own fintech platform expansion for freight audit pay and claims, how it helps customers and its pioneering place as the first solution in the market for this category. [31.49] The biggest challenges facing retailers and wholesalers in 2025. "Data siloes are what holds up optimization, but optimization is where the value is." [33.32] With those challenges in mind, where retailers and wholesalers need to focus, and what they need to prioritize, for the year ahead. "A decentralized, fully interoperable solution is absolutely the future."   RESOURCES AND LINKS MENTIONED:   Head over to OneRail's website now to find out more and discover how they could help you too. You can also connect with OneRail and keep up to date with the latest over on LinkedIn, YouTube, Facebook or X (Twitter) or you can connect with Bill on LinkedIn. If you enjoyed the show and want to hear more from OneRail, listen to 419: Discover OmniPoint Inventory Visibility and Tackle Shrinkage, with OneRail, 349: Deliver a Frictionless Last Mile, with OneRail, and 393: Get 100% Visibility Over Your Final Mile, with OneRail.