#45 - "Google Maps is Your #1 Tool": Law Firm SEO & AI Tips with Jay Berkowitz

In this episode of Sharp Strategy Sweet Success, I'm thrilled to be joined by Jay Berkowitz from 10 Golden Rules. Jay shares his journey from working with big brands like McDonald's and Coca-Cola to leading a pioneering SEO and digital marketing company. We dive into the evolution of SEO, the importance of Google Maps, and cutting-edge AI strategies for legal practices. Jay also offers insights on optimizing for AI-generated search results and the crucial aspects of attracting, converting, and maintaining leads in the competitive landscape of digital marketing for law firms. Follow Sharp Cookie to explore these advancements and elevate your digital marketing game. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe