45 Ideas in 45 Minutes with Bettina Fowler

In this episode of The Member Engagement Show, we talk with Bettina Fowler, Senior VP of Customer Success at Higher Logic to get the very best of her popular session at Higher Logic's annual Super Forum conference, “45 Ideas in 45 Minutes.” Bettina has been involved in customer success at Higher Logic for 11 years and has tons of great insights from working with customers on implementation, member engagement, and marketing strategies. Kelly chats with her about quick and easy ways to level up the way in which associations and nonprofits serve their communities. Topics covered include: Top things to check regularly and make sure you didn’t miss in your platform setup. Tools and strategies associations can easily use to improve member engagement. The features in your platform that you might not even know about or might be underutilized. Are you maximizing AI functionalities in your community management? All the reasons not to fear upgrades to your platform.   Helpful Links: Higher Logic customers can access the full Super Forum session recording in the Higher Logic User Group (HUG).