#45 Im Interview: Marcus Appelt “Performing Systems” - Zielgruppen und Positionierung in der Fitnessbranche

from UPSHIFT · host TRINITY Digital

In dieser Folge sprechen Aleks und Tim mit Marcus Appelt, dem Head Coach von Performing Systems, über die Themen Zielgruppen und Positionierung in der Fitnessbranche. Marcus gibt euch einen Einblick in seinen Werdegang in der Fitnessbranche und erklärt anschließend, weshalb es in der Fitnessbranche essentiell ist, sich passend zur eigenen Zielgruppe zu positionieren. Anschließend spricht er darüber, wie die eigene Zielgruppe eingegrenzt werden sollte, um diese auch tatsächlich zu erreichen. Aleks, Tim und Marcus diskutieren außerdem über den Einfluss der verschiedenen Gerätehersteller auf Fitnessstudiobetreiber und inwiefern diese mit der Entscheidung über die Zielgruppe zusammenhängen. Mehr zu Marcus Appelt: Homepage Performing Systems: https://performing-systems.de/ Homepage Marcus: http://www.marcus-appelt.de/ Instagram Marcus: https://www.instagram.com/marcusappelt/ Facebook Marcus: https://www.facebook.com/marcusappelt.de/ Mehr zu Trinity erfahrt ihr unter: https://trinity-concepts.de Folge uns auf unseren Social-Media Plattformen: Instagram Trinity: ⁠https://instagram.com/trinity.concepts/⁠ Instagram Profil Aleks: ⁠https://instagram.com/aleksander_ostojic/⁠ Instagram Profil Tim: ⁠https://instagram.com/timhorst/⁠ TikTok Trinity: ⁠https://www.tiktok.com/@trinity.concepts⁠ LinkedIn Trinity: ⁠https://www.linkedin.com/company/14026113/⁠

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