#45 Prawo dyfuzji innowacji. Każdy przedsiębiorca musi je znać, aby nie przegrać

from CEO hub · host Przemysław Jończyk

🟢 Biznes nie rośnie? Zidentyfikuj wąskie gardła. Audyt Strategiczny ➞ https://jaaqob.pl/oferta/audyt-strategiczny/🟢 Zbuduj przewidywalny wzrost. Poznaj Strategię JUMP® ➞ https://jaaqob.pl/oferta/strategia-wzrostu/ ---Szanowny Słuchaczu, do nagrania dzisiejszego odcinka zainspirowała nas dyskusja, którą zobaczyliśmy na LinkedIn. Pewien manager napisał tam post, w którym opowiedział, jak bardzo nienawidzi, gdy ludzie zostawiają mu tzw. „głosówki” (czyli krótkie nagranie audio - to funkcjonalność coraz większej liczby komunikatorów, takich jak WhatsApp).Autor ocenił to oczywiście z własnej perspektywy, ale 90 procent komentarzy pod jego wpisem było przeciwnych - komentujący stwierdzili, że uwielbiają „głosówki”, głównie z powodu wygody. Ta dyskusja to dla nas dobry pretekst, żeby porozmawiać o tym, jak wygląda dzisiaj proces zaadoptowania się do innowacji. Czyli porozmawiamy o modelu dyfuzji innowacji. Jeśli masz opór przed wdrożeniem pewnej innowacji w swojej firmie, a wiesz, że Twoi konsumenci właśnie tego potrzebują, to ten odcinek jest dla Ciebie.

Episode metadata supplied by the publisher feed · Published May 8, 2024

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#45 Prawo dyfuzji innowacji. Każdy przedsiębiorca musi je znać, aby nie przegrać

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