45. The biggest mistake you’re making on your sales calls and why it’s costing you clients

You’ve done the hard work to get someone on a sales call with you, so we don’t want to mess it up and lose them now!Typically someone is already 90% sold on you before taking the time to chat, so our aim here is to ensure our conversion rate is as high as possible.Now while I don’t believe in strict, word for word sales scripts there are some things you do need to focus on if you want to increase the conversion of your sales calls.Over the years I’ve done hundreds of sales calls, I’ve also been on the receiving end of heaps as a client, and I’ve supported my clients to create their own personalised and highly converting approach for their calls too. So as you can imagine, I have so much to say on this topic.You might think that the worst thing you can do on a sales call is to be too pushy. However, this is wrong!In this episode, I’m going to share:Why your fear of being too pushy is costing you clientsThe role you need to play if you want to increase your conversionWhat to do when someone asks about the priceSome simple questions to ask your clients to build greater connectionHow to lead the conversation without being too assertive or manipulativePlus I share how these tweaks took my clients conversion rate from 55% to 90% in just 3 weeks!LINKS:Join the waitlist for the Bali RetreatConnect with Laura on InstagramWork with LauraSales Secrets is a private podcast for female entrepreneurs ready to finally crack the code on selling with ease.