45 - What a Build Phase Actually Looks Like for Women (and Why Eating More Is Not What You Think)

Julia is one week into her build phase and she is pulling back the curtain on what it actually looks like day to day. No, it is not a free for all. No, eating more over the summer is not a bad idea. In this episode she breaks down what a reverse diet actually is, why she is deliberately doing less cardio right now, how she is training specifically for the hourglass shape, and why summer might actually be the best time to build. Real, honest, and zero fluff.Links:Apply for 1:1 Coaching: fitwellweb.com/1-1-online-coachingFitWellWeb NutriClub ($49/mo): https://www.fitwellweb.com/offers/e2GfmVnx6-Week Shred (starts June 22): fitwellweb.comFollow on Instagram: @KindaAthleticClubKey topics covered:What a build phase actually is and why women avoid itThe difference between flexible eating and a free for allWhat a reverse diet looks like in real lifeWhy Julia is doing less cardio right now and why that is strategicTraining specifically for the hourglass shapeWhy summer is actually a great time to build