#45: You Don't Need to Have a Big Following Online In Order to Be Successful

One of the biggest lies holding brilliant, educated women back from launching their course is the belief that they need a big following to be successful. But here's the truth: you don't need 10,000 followers. You need 10 aligned people who value what you offer. In today's episode of the Genius Block Series, I'm busting the "I need more followers first" myth and showing you how to grow a profitable business with a tiny but targeted audience. In this episode, we cover: Why the obsession with follower count is holding you back The real shift happening in the online marketing space (hint: influencer culture is crumbling) How to use the "Tiny but Targeted" strategy to grow smarter, not louder Why engagement > audience size every single time How Booked and Bankable Academy helps you grow without chasing trends or going viral   Resources mentioned: 📚 Atomic Habits by James Clear: https://amzn.to/3vY1U6f 🎓 Register for the Free Masterclass: 3 Steps to Turn Your Knowledge Into a Paycheck 💼 Join the BBA Waitlist: symoneredmond.com/bba-waitlist   Mini action step: Audit your social media or email list. Ask yourself: → Who here actually fits my ICA profile? → What traits do they have in common? → How can I serve them more intentionally?   Remember: 100 engaged people > 10,000 passive followers.   Rate, Review, and Follow on Apple Podcasts and Spotify! Enjoying the Genius Block series? Let's keep the momentum going. Leaving a quick 5-star review helps The Educated CEO Podcast reach more ambitious women like you who are ready to stop playing small.   To leave a review: Open Apple Podcasts Search The Educated CEO Podcast Scroll to the bottom and tap "Write a Review" Share your biggest takeaway or favorite episode so far!   Connect with me: Instagram: @symoneredmond Website: www.symoneredmond.com