46 | AEO for Coaches: How to Get Found by ChatGPT, Claude, Perplexity, & Gemini

AEO for Coaches: How ChatGPT & Claude Find You Now If you've ever wondered how your dream client actually finds a coach in 2026, the answer isn't Google anymore — it's AI. In this episode, I break down AEO (Answer Engine Optimization) and exactly how to get recommended by ChatGPT, Claude, Perplexity, and Gemini. Girl, if the AI doesn't know you exist, your ideal client never will either — and that used to terrify me too. In this episode, I'm talking about AEO — and girl, this one is for you if you've never heard of it and you're worried you're already behind. In This Episode, You'll Learn: The real difference between SEO (Google) and AEO (AI search) Why showing up in more places builds AI trust in you How to write content AI can actually pull answers from Why newer coaches are getting recommended over the "experts" Back in 2008, I built a little side business called For Your Ears Only, writing custom songs for weddings and anniversaries. A woman in Wisconsin Googled "create a customized song," found my brand-new website, and became my first customer ever — she's still a friend today. That was SEO. Now it's AEO, and God just gave the search engine a brand-new name. Quick Questions, Answered: Q: What is AEO and how is it different from SEO? A: SEO gets you ranked on Google's page of links. AEO gets you recommended as the actual answer inside ChatGPT, Claude, Perplexity, or Gemini — a completely different game. Q: Is it too late for me to start showing up in AI search? A: Not even close — newer coaches are currently getting recommended over veterans who don't know AEO exists yet. The playing field is wide open right now. Q: How do I actually get my coaching business found by AI? A: Show up in multiple places (site, LinkedIn, podcast, press), write content around the real questions your dream client asks, and format it clearly so AI can pull the answer. Resources & Links Mentioned: 🙌 Get on the Waitlist for "Called to Coach, Built to Break Free" — doors reopen in August, and waitlist members get first access and first pricing: 👉 https://loriannfeeley.com/waitlist 🙌 Take the FREE Calling Clarity Quiz — find out exactly what you're called to coach: 👉 https://www.loriannfeeley.com/callingquiz 🙌 Join my FREE Facebook Community — Faith, AI & Reinvention for Christian Midlife Women: https://www.facebook.com/groups/2778487659174829   Connect With Me: ✨ Website: https://www.loriannfeeley.com ✨ Instagram: https://www.instagram.com/loriannfeeley ✨ Facebook: https://www.facebook.com/profile.php?id=61553120634513