464: 7-Eleven Lab Store Features Upscale Fare

Episode 464 of the eCommerce Minute podcast, hosted by eCommerce Minute, titled "464: 7-Eleven Lab Store Features Upscale Fare" was published on May 8, 2019 and runs 8 minutes.

May 8, 2019 ·8m · eCommerce Minute

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Summary

7-Eleven is testing some new concepts for its convenience stores.  It’s opened up an experimental testing ground in Dallas that company execs have named the Lab Store.   With its rebranded lab store, 7-Eleven is testing its ability to be seen as a convenient place to pick up healthy snacks and enjoy a better-for-you meal. 

Episode Description

7-Eleven is testing some new concepts for its convenience stores. It’s opened up an experimental testing ground in Dallas that company execs have named the Lab Store.

With its rebranded lab store, 7-Eleven is testing its ability to be seen as a convenient place to pick up healthy snacks and enjoy a better-for-you meal.

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