469: Build a Complete Marketing System, Think Differently, Plan Your Business, Focus, and Implement with Diane Conklin

What this episode covers

Diane Conklin is an internationally known author, entrepreneur, coach, consultant, marketing and business strategist, implementation specialist and speaker. Diane is a direct response marketing expert who specializes in showing business owners how to integrate their online and offline marketing strategies, media and message, to get maximum results from their marketing dollars. Diane also shows entrepreneurs and small business owners how to outperform their competition by measuring their marketing, and strategically use multi-media campaigns to stand alone in their marketplace, as the go-to provider for their products and services. She's the founder of Complete Marketing Systems, Diane and has been involved in numerous campaigns grossing over $1,000,000.00 several times in her career and routinely helps people grow businesses to 6 figures, and beyond, in short periods of time, several times in as little as 90 days. https://www.youtube.com/watch?v=KHTgc6kiQ50 Quotes:                                                                                                                                    “Free is the most expensive thing that you're doing in your business.” – Diane Conklin “Stop comparing your behind the scenes real to everyone else's highlight reel.” – Diane Conklin “It's not what's the best, it's what's the best for me.” – Diane Conklin Takeaways: 02:51 Avoid comparing your behind-the-scenes struggles to other entrepreneurs' highlight reels on social media. 05:11 Your time has a monetary value, so calculate the return on energy before spending hours on free tasks. 18:26 Choose business mentors who have proven longevity and have successfully rebuilt after setbacks. 23:17 Implement a daily practice of writing down your completed tasks to track real business progress. 23:58 Always start with the end goal in mind and backward plan your business strategies. Resources Complete Marketing Systems (Website)