47. Why Every Business Needs a Blog to Support Sustainable Marketing Strategies with Kara Duncan

Join me and Kara Duncan as we explore why every business, big or small, needs a blog to have a sustainable marketing strategy. Kara reveals the secrets of how a blog isn't just another project on your to-do list; it's a game-changer for your business. From boosting SEO to engaging your audience and driving sales, Kara shares the keys to a thriving blog. Get ready for a deep dive into the world of blogs, SEO tips, and uncovering the magic that turns casual readers into loyal customers. Tune in and let's blog our way to marketing success together! Episode References RankMath GhostSEO Ubersuggest Google Search Console Answer the Public Kara's Blog The Fast & Slow Marketing Roadmap Connect with Kara https://www.instagram.com/thekarareport/ https://thekarareport.com https://podcasts.apple.com/ca/podcast/the-kara-report-online-marketing-tips-and-candid/id1723622505 Come say hi! ⁠⁠@brittanymillersocials⁠⁠⁠ on IG ⁠⁠⁠https://www.brittanymillersocials.ca/⁠⁠ Give us a follow if you're ready to take life from good to great, you'll be the first to know when we share more about motherhood and business. If it really resonated, the kids and I would do a happy dance if you left us a review 💗 ~ Brittany 00:00 Intro 4:15 Why have a blog? 8:30 How SEO helps your business 11:00 How to optimize blogs for SEO 19:00 How do you know your blog is working 22:00 Do's and don'ts for blogging 25:00 Blogs for podcasting 28:30 How do you use your blog to support your social media 31:10 Monetizing your blogs 33:00 Refreshing blog posts 36:30 Blogging and SEO tips 39:15 How to find blog ideas 44:15 Does SEO for social media work the same as google? 47:00 Wrap up