475. What a Freebie Actually Does (And Why Most Don't Work)

You created a freebie…so why isn't it leading to clients?   In this episode of The Divorce Revolution Podcast, I'm kicking off a brand new series all about freebies—what they're actually supposed to do in your business, why so many of them fall flat, and how to use them the right way so they actually generate leads and clients.   Because I see this all the time—coaches spending hours creating guides, PDFs, or templates…only to end up with something that gets a few downloads (maybe), but doesn't actually move anyone forward.   If you've created a freebie that isn't leading to clients or you're thinking about creating one but want to do it right the first time, then this episode is for you.   Resources Mentioned: Join the waitlist for ReNewU, my signature group program for divorced moms ready to launch a coaching business that actually pays: https://products.ambershaw.com/signature-waitlist Higher Infrared Sauna Blanket use code AMBER 15: https://higherdose.com/products/infrared-sauna-blanket   What I Discuss: 02:02 Why freebies actually matter in your business 03:10 The prerequisites you need before creating one 05:05 What a freebie is really supposed to do 05:58 The three core jobs every freebie needs to have 09:07 The biggest reasons most freebies don't work 11:44 Why your freebie needs to align with your offer 13:48 What you should actually measure (instead of downloads) 14:46 Your action step to audit your current freebie 15:18 What's coming next in this freebie series   Find more from Amber Shaw: Instagram: @msambershaw Website: ambershaw.com