48: Digital fundraising trends for 2021

2020 was an exceptionally challenging year for charities in the UK, but it proved that the sector is versatile and resilient, ready to meet the demands of the moment. 2021 will be another challenging year, even with the easing of social distancing restrictions. The Charity Digital podcast discusses, among other things, how to connect with supporters on a personal level, how to make the most of the tools that charities have at their disposal, and how to review and improve existing campaigns. Customer Service Manager and host, Raabia Fazil, is joined by Emily Casson (Digital Marketing Manager at Cats Protection), Samantha Doe (Digital Engagement Lead at Action for Children), and Matt Collins (Managing Director at Platypus Digital).