48. Efdot - How to Land Mural Gigs, Studying your Business like a Scientist, Embracing your Signature Style, Channeling your Client's Audience, and Creating an Online Shop Without Inventory

Eric Friedensohn (AKA Efdot) is a colorblind visual artist and community builder based in Brooklyn, NY. Since finishing design school in 2012, Efdot has cultivated an art practice and creative studio that spans across a variety of media. His specialties range from hand-painted murals to drawings on paper to animated trading cards, all tied together through his playfully abstract style. He has created art for clients such as Nike, USA Skateboarding, Oakley, Chicago Cubs, Topps and Adobe. During this show, Eric provided tons of real life insights. He told us about his first steps into freelancing, and his journey through the corporate world and back to running his own business.  See the show notes martinaflor.com/podcast