48 | How to Leverage Photos to Up Level Your Brand with Lindsay Sullivan

When it comes to getting your picture taken, how do you feel? For a lot of people it can feel uncomfortable. To that Lindsay Sullivan, Founder of The Small Business Photographer, says, you just haven’t found the right photographer. You don’t need to lose 5 pounds, you don’t need to push your photo session off until “later,” you just need to find the person who understands you and your brand.  The truth is, photography (when done right) can play a large role in connecting you to your ideal customer. Do you look comfortable? Do your photos give a true impression of what you offer your clients? Do the photos you have align with your brand aesthetics? When done correctly, a brand photography session can put you in front of your ideal customer and save you time.  In Episode 48 of The Lean Out Your Business Podcast, Host, Crista Grasso and Lindsay discuss: 2:00 what you need to consider when planning your branding photography session 6:22 how to leverage your photos in your marketing 7:38 how to strategically use your photos in social media 10:15 why you need to know what’s coming next for your business before you go into your next branding photography session 16:30 one thing to look for when choosing your photographer 17:39 the common struggles that prevent entrepreneurs from getting their photos taken 18:43 whether or not it’s true that the camera adds 10lbs 26:30 tips to follow before your next branding photography session Want more tips? Visit Lindsay at thesmallbusinessphotographer.com or follow her on Instagram @thesmallbusinessphotographer If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today! Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time." If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.  Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.