#483 Brad Jensen - Being A Real Human On Social Media In An Age Of AI Automation episode artwork

EPISODE · Jul 2, 2026 · 54 MIN

#483 Brad Jensen - Being A Real Human On Social Media In An Age Of AI Automation

from Lift Free And Diet Hard with Andrew Coates · host Andrew Coates

My good friend Brad Jensen returns in a more casual conversation between two old friends catching up. We wanted to share this discussion with you, so we hope you come along for the ride.Brad shares his thoughts on:People commenting on "his account" as if he isn't even a real personNever imagining the reach and impact of his contentWhether all of the engagement from social media is actually a positive experience and how he manages itBeing willing to admit when you missed the mark with contentA nuanced discussion about choosing sponsorship deals carefullyCan you eat fast food and maintain your weight—or even lose fat?Practical tactics for navigating eating on the runGetting clear on which treats are actually worth the caloriesWhy alcohol consumption is decliningUsing non-judgmental language around drinking lessThe challenge of responding to every message on social media while avoiding questionable tactics like appointment setters pretending to be you in your DMsThoughts on using AI to fake interactions with followersAnd much moreInstagram: @thesoberbodybuilderCHAPTERS00:16 Reuniting With Brad00:49 Conference Talk Stories01:59 Fast Food and Weight Loss03:10 Monetizing Content06:30 Choosing Sponsors Wisely08:02 Turning Down Bad Deals10:38 Eating Out Strategy15:11 Go-To Orders16:25 Stop Wasting Calories21:08 Food Pressure and Alcohol24:32 Why Drinking Is Down25:36 Cannabis Versus Alcohol27:08 Aging and Hangovers28:55 How Media Normalizes Drinking29:42 The Sex and the City Myth32:14 Why Content Tone Matters36:02 The Steroid Story Lesson40:26 Followers and Ego43:10 DM Setters and Trust45:04 AI DMs and Ethics49:53 Why Human Coaching Still Wins52:48 The Future of In-Person Coaching54:02 Final Thanks and Wrap-UpSUPPORT THE SHOWIf this episode made you think differently about authenticity, social media, coaching, or AI, you can support the show by:Subscribing and checking out more episodesSharing it on social media (tag me and I'll respond)Sending it to someone building a business or navigating social mediaFOLLOW ANDREW COATESInstagram: @andrewcoatesfitnesshttps://www.andrewcoatesfitness.comPARTNERS AND RESOURCESRP Strength App (use code COATESRP)https://www.rpstrength.com/coatesJust Bite Me Meals (use code ANDREWCOATESFITNESS for 10% off)https://justbitememeals.comMacrosFirst – FREE Premium TrialDownload MacrosFirst and during setup select ANDREWKNKG Bags (15% off)https://www.knkg.com/Andrew59676Versa Grippshttps://www.versagripps.com/andrewcoatesTRAINHEROIC – FREE 90-Day Trialhttps://www.trainheroic.com/liftfreeReply to the email you receive (or email [email protected]) and let them know Andrew sent youL1 BIOMECHANICS AND ASSESSMENT COURSEhttps://pro.activelifeprofessional.com/assessmentworkshopeventsUse code COATES at checkout.

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#483 Brad Jensen - Being A Real Human On Social Media In An Age Of AI Automation

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