488. The Truth About Profit, Labor & Marketing - Ben Fischer

Restaurant veteran Ben Fischer joins Roger to share 45+ years of hard-earned restaurant operations lessons on leadership, staffing, labor management, pricing, systems, marketing and what actually makes restaurants successful long term. From opening and selling restaurants to building a restaurant-focused marketing agency, Ben has seen every side of the business. This episode is packed with practical advice independent restaurant operators can apply immediately. In this episode: • Restaurant operations systems • Leadership & staffing strategies • Labor cost control • Restaurant marketing insights • Pricing & guest perception • Loyalty programs & discounts • Building operational freedom Connect with Ben Fischer: https://www.linkedin.com/in/bensonfischer/ https://www.facebook.com/ZivZoVideos/ https://www.instagram.com/zivzovideos/ https://zivzo.com/ https://bensonfischerrestaurantmarketing.com/ Thank you to our sponsors: Grub Lab Grub Lab reinvented the kids’ menu with licensed NBA, NFL and Hollywood brands in augmented reality that bring characters to life right at the table. Families stay longer, spend more and come back more often. https://www.grublab.co Smithfield Culinary Smithfield Culinary serves up premium ready-to-cook bacon that saves labor, improves consistency and elevates guest experience. https://www.smithfieldselect.com ZivZo Marketing ZivZo is a full-service marketing, advertising and video production agency specializing in restaurants and hospitality brands. https://www.zivzo.com Rally Catering Simplify catering orders, reduce chaos and grow your catering profit center with Rally Catering. https://rallycatering.com/rockstars