#49: Unlocking Member Engagement with the 2024 Association Index with Nikki Walker

In this episode of the Association Hub Podcast, Angela Shelton sits down with Nikki Walker, Global VP for Associations & Communities at MCI Group, to dive into the 2024 Association Engagement Index. This episode dives into how associations can foster deeper connections with their members by moving beyond passive engagement and embracing innovative strategies like the Engagement Loop. Nikki shares actionable tips on personalisation, agile engagement, and multichannel outreach that can transform your association’s approach to strengthen member relationships. Whether you’re aiming to boost participation or drive co-creation, this episode is filled with valuable insights you won’t want to miss! Connect with Nikki Walker here: https://www.linkedin.com/in/nikki-walker-34b8179/ Download the Association Engagement Index (2024) Report here: https://www.mci-associationengagement.com/register