492. Building Stronger Communities with Bert Sorin and Sorinex Outdoors

Bert Sorin, founder of Sorinex Outdoors and a pioneer in the strength equipment industry, shares his inspiring journey from a college athlete breaking records to building a community that champions excellence. Discover how his family’s passion for strength, innovation, and outdoor adventure led to a brand that’s trusted by NCAA teams, elite athletes, and outdoor lovers alike. He dives into the fascinating origins of Sorinex, developed from a love of muscle, craftsmanship, and a mission to elevate communities—not just sell equipment.Win All Expenses Hawaii Axis Hunt w/ Ollin:https://ollin.co/?ref=REDBEARDCode: RedBeardCheck out the new website:https://www.redbeardoutdoors.net/DISCOUNTS and Support The Show 1st Phorm Favorites:https://1stphorm.com/products/post-workout-stack/?a_aid=RedBeardOutdoorsSheepFeet Custom Orthotics:https://sheepfeetoutdoors.com/?ref=REDBEARDCode - REDBEARDLAST LIGHT:https://lastlightllc.com/?ref=REDBEARDCode - REDBEARDBarbell Apparel:Https://www.barbellapparel.com/redbeardCode - RedBeardOllin Digiscoping:https://ollin.co/?ref=REDBEARDCode: RedBeardGoRuck:https://alnk.to/gKTTRMeCode:  REDBEARDOUTDOORSSumet:https://www.sumet.com/?ref=RedBeardCode - RedbeardTuffJug:https://tuffjug.com?sca_ref=10529106.pS2vdXlnFlA0z5p3Code - REDBEARDStar-Batt:https://star-batt.com/ref/redbeardoutdoors/Grayboe:https://www.grayboe.com/?aff=15Code - REDBEARDCRUZR Saddles:https://cruzr.com/id/20/Code - RedBeardPrimary Arms:https://alnk.to/fwuB01v Initial Ascent:https://initialascent.comCode: RedbeardSlayer Calls:www.slayercalls.comCode - REDBEARD15Peax Equipment:https://alnk.to/dpuspH7DADGANG Get 15% off:https://www.dadgang.co/JOHNATHAN02254Dagr & Nott Blades:https://www.dagrandnott.co?sca_ref=9519989.pIv5D2PNiS6w2k84 Dark Energy:https://darkenergy.com/?ref=johnathan_mccormickCode: RedBeardSITKA Gear:https://alnk.to/4BIMy1lDryFire Mag:https://alnk.to/7qnmZNPCode - REDBEARD Canvas Cutter:https://canvascutter.com/?ref=REDBEARDCode – Redbeard Montana Knife Companyhttps://alnk.to/74y414uTulster Holsters and more:https://tulster.com/?aff=REDBEARDCode - REDBEARD Evolution Outdoors:https://evolutionoutdoors.comCode - REDBEARDBLKFLG:https://checkout.blkflg.com/?ref=REDBEARDCode - REDBEARD The Bow Hitch:https://thebowhitch.comCode – RBODOryx Outdoors:https://oryx-outdoors.com/?ref=Yu98Gl-YQxOwFCode - REDBEARDWILDE ARROW:Wildarrowarchery.comCode - REDBEARDGet Your RPM Scope Rings here:https://www.rpmflg.com?bg_ref=O2vJHHcGBXCode - REDBEARDScheels:https://alnk.to/cm0F8wdFREE MONTH of Starlink!https://www.starlink.com/residential?referral=RC-2404913-53632-57&app_source=share