#495 Marketing Growth Strategies for Modern Business | Leadership Interview with Rich M. Smith and Niels Brabandt

In this episode of The Leadership Podcast, Niels Brabandt speaks with marketing strategist Rich M. Smith about how organisations can transform marketing into a true engine of business growth. With more than twenty five years of experience as a Chief Marketing Officer and senior marketing executive, Rich M. Smith shares practical insights into the leadership, strategy and data driven thinking required to build high performance marketing organisations. In this interview with Rich M. Smith and Niels Brabandt, you will learn: • why companies often fail by focusing on marketing tactics instead of strategy • how marketing and sales must work together to drive revenue growth • which marketing metrics truly matter to CEOs and senior executives • how to develop customer centric positioning that differentiates your brand • how marketing leaders can build high performing teams and retain top talent • why artificial intelligence will reshape marketing strategy in the coming decade This conversation is essential listening for executives, entrepreneurs and decision makers who want to align marketing strategy with sustainable business growth. Host: Niels Brabandt / [email protected] Contact Niels Brabandt: https://www.linkedin.com/in/nielsbrabandt/ Niels Brabandt's Leadership Letter: https://expert.nb-networks.com/ Niels Brabandt's Website: https://www.nb-networks.biz/